Small Android test in Mumbai · Not downloadable yet

Get paid to work out.

The gym app for people who quit the gym.

Come back to your gym and get paid in free days, passes and sessions. Pilot in Mumbai, not live yet.

HOW APEKS WORKS

Your first visit, your usual week, or your first time back. Start with the days you want to go.

Monday rooms · four weeks · fixed Monday starts

Plan your days. Check in for 30 minutes. Come back. Get credit.

Pick your gym days for the week.

Tap Start at your gym. Stay 30 minutes. It counts.

Missed a day? Your next visit earns extra credit.

How a visit counts

COMEBACK CREDIT

Streaks punish Tuesday.
We reward Thursday.

Miss a planned visit, then make the next one. That comeback earns credit on your rank.

Why we don't do streaks How your rank works

NO GUILT TRIPS

Guilt is a bad
personal trainer.

No streak to lose. No red days. Nothing resets.

Illustration

Our promise

Every good storyneeds a comeback.

VISIT COUNTEDThursday
YOUR NEXT VISITFriday, after work
MONDAY ROOMWeek 2 of 4
COMEBACK CREDITEarned on Thursday
FROM YOUR GYM · PILOTA free day
GYM BOARDShowing up wins
FIRST 30 DAYSA board of your own
YOUR RANKVisits + comeback credit

THE STARTS MONDAY CLUB

January is too far away.
Next Monday isn't.

Four-week challenges with people from your gym or city. They start on a Monday. You pick your days.

The Starts Monday Club

  • A gym-goer mid-session
  • A gym-goer mid-session
  • A gym-goer mid-session
  • Catching breath on a bench after a hard set
  • Band pull-aparts in a quiet corner
  • A water break between sets
  • Hands chalking up over a loaded barbell
  • Someone pushing open a glass gym door in the morning
  • A first-timer reading the weight stack on a cable machine
  • Lacing worn running shoes on a changing-room bench
  • Closing a locker with a phone in hand
  • A mirror selfie mid-session, face hidden by the phone
  • Shaking out an umbrella at the gym door in monsoon rain
  • Walking in at 7 am before work
  • Walking on a treadmill by a window over the city at dusk
  • Two friends walking into the gym together
  • An older member stretching on a mat

Photos are illustrative.

WHY IT WORKS

The research is on the comeback's side.

1.48Placebo group
1.88Reward for coming back

Weekly gym visits +27%

A small reward for coming back after a missed workout, over a placebo, in a 4-week programme. +16% against the study’s own baseline; 8% of programmes kept a lift after they ended. Milkman et al., Nature 2021 · 61,293 US gym members

1.00A usual day
1.33Start of a new week

How likely people were to go +33%

At the start of a new week, about a third more likely. Dai, Milkman & Riis, 2014 · 11,912 students at one US university gym

A gym habit takes 4 to 7 months

One missed week shouldn’t wipe that out. Buyalskaya et al., PNAS 2023 · 30,110 US gym members

Research, not Apeks results. Apeks has no results yet.

The research

THREE DOORS

Pick your door.

One for members, one for gyms, one for brands.

Someone pushing open a glass gym door in the morning

I quit the gymFor members

For members

Get paid to come back.

Your gym pays you in free days, passes and sessions.

The front desk of a neighbourhood gym in the evening

I run a gymFor gyms

For gyms

Get your quiet members back in.

Offer a guest pass to members who return. Apeks does the nudging. Free for four weeks.

A plain kraft sample pouch with a gift tag beside a folded towel on a gym front-desk counter

I’m a brandFor brands

For brands

Put your sample in a gym-goer’s hands.

They earn it by coming back to their gym. Free to join. Labelled as sponsored.

Your gym pays, in free days, passes and sessions. Apeks never holds your money. Pilot, not live. Photos are illustrative.

COMING SOON

We're not done.
Neither are you.

  • The Apex

    The crown for the most visits in 90 days. Not the most weight.

    Coming soon
  • Membership Meter

    What each visit really costs you this month. Your price stays on your phone.

    Coming soon
  • Reels after reps

    Your chosen apps unlock after today's visit. Android first.

    Coming soon
  • Duo streak

    Keep a week going with one friend. Together, not against each other.

    Coming soon
  • Past you

    A clip from a good day, played back when you've been away.

    Coming soon
Running shoes, a navy t-shirt, keys on a coral strap, a steel bottle, a towel and headphones around a phone
APEKS
Your next
visit?

Tap a tile to look inside

APEKS · STARTS MONDAY

See you Monday.

Your first visit, your usual week, or your first time back.

Not downloadable yet · Small Android test in Mumbai

Before Monday,
a few answers.

For members

Do I need to go to the gym already?

No. Pick a day you'd like to go. Your first visit counts after you tap Start at the gym and spend 30 minutes there.

What is Apeks?

A gym app that counts your visits. Plan your gym days, check in when you go, and follow your attendance on the boards. Returning after a missed planned visit earns comeback credit on your rank.

What counts as a visit?

Tap Start inside your gym. Apeks checks you're within 150 m, and the visit counts after 30 minutes on site. Location is used only while the session runs.

What if I miss a week?

Nothing resets, and nobody in the app sees your missed days. After seven days away or more, Apeks offers a short two-visit week to help you restart.

How do I get paid?

In free days, passes and sessions from your gym, when you come back after a break. Your gym pays; Apeks never holds your money. It is a pilot, not live yet.

Is Apeks free?

It's free during the test.

Is Apeks a workout planner?

No. It helps you plan when to go; it doesn't tell you what to lift.

Do I have to wait until Monday?

No. Visits count on any day. Monday is when new four-week rooms start.

Can I download it yet?

Not yet. Apeks is in a small Android test with friends in Mumbai. Tap “Tell me when it opens” to hear when it's available.

For gyms

What is the pilot?

A free four-week comeback pilot. You put up a small non-cash thank-you, like a guest pass, a free session or a month’s extension. Apeks sends the comeback nudges, tracks gym-confirmed returns and gives you a short report against a similar group we didn’t contact. Pilot, not live.

Does it cost anything?

No fee during the pilot. Your gym pays only the thank-you it chooses. Apeks never holds your money.

What do you need from us?

A 20-minute chat, a way to confirm visits (the front desk, a desk code or an export of your own check-in log), and your own list of members who stopped coming.

Will you see my members’ missed days?

Not in the Apeks app: a member’s missed days stay private there. Your comeback list comes from your own attendance records, and Apeks only contacts members who opt in.

For brands

What does a brand put in?

Samples or vouchers as the thank-you for pilot members who return after a break. Every returning member gets one. No purchase needed. Labelled as sponsored.

Does it cost anything?

No fee. Apeks never holds your money.

What does a brand get?

A trial among people who just proved they go to a gym, and a mention in the pilot recap. The pilot is small, and we promise no reach.

Read more: Never been? Start here · How a visit counts · How your rank works · Why we don't do streaks · Our promise · The Starts Monday Club · The research · For gyms · For brands · The Mumbai test

Apeks is taking shape.